Charlene Ho, Branch Division Director

Let's create a real estate portfolio built for the next decade

New Market Videos Weekly Data-Driven Property Advice Serving Buyers & Sellers Island-Wide Personalised Guidance, Every Step 2x Millionaire Dollar Realtor New Market Videos Weekly Data-Driven Property Advice Serving Buyers & Sellers Island-Wide Personalised Guidance, Every Step 2x Millionaire Dollar Realtor

What clients come to me with

01

Overwhelmed by conflicting advice

We build a plan from actual transaction data, not gut feel or whoever you spoke to last.

02

Missed the right unit at the right price

I track transaction trends and new-launch pricing daily, so you're not overpaying or missing a window.

03

Confused by new launch vs. resale tradeoffs

We break down absorption rates, psf trends, and rental yield side by side, so the decision is evidence-based.

04

Nervous about ABSD and financing

We walk through the numbers honestly — including telling you when not to buy.

05

Tired of generic listings sites

Every project page here has real unit mix, pricing and live market data — not just a lead-gen form.

06

Need someone who'll say no

I've turned away deals that weren't in a client's interest, because trust matters more than a transaction.

62
Awards & Recognitions
2x
Millionaire Dollar Realtor
24
Started Her Career At
100%
Transparent, Data-Backed Advice
CEA Registration No. R061170D · verified on Charlene's official ERA agent profile. Full story on the About page.
Why Work With Me

A Partner Invested in Your Move

Every Segment, Every Region

New launches, resale, and landed homes across every district — not one product or postcode I push regardless of fit.

Client-First Guidance

Every recommendation is built around your goals and timeline — not a sales quota. Honest advice, always.

Data You Can Verify

Real transaction records and pricing trends, project by project — the same numbers I'd want if I were the one buying.

Client Testimonials

What It's Like To Work Together

Thinking of Selling?

Find Out How Much Your Property Is Worth

A number built from actual transaction data in your area — not an auto-generated estimate that ignores your unit.

Insights

Market Intel

Market Updates

Latest Highlights
Jul 2026
CCR sales jumped 5x in 2025 as local buyers replace foreign demand
New non-landed home sales in the Core Central Region jumped fivefold in 2025 to 1,916 units, even as foreign buyer share shrank to just 4.7% in 2026 following the 2023 stamp duty hike. Analysts point to the narrowing CCR-RCR price gap (now just 10.1%) as the reason local buyers have filled the gap — and flag Dunearn House, the first launch in the new Turf City precinct, as a project that could set the pricing benchmark for the district, much like Lentor Modern once did for Lentor.
Source: EdgeProp Singapore, July 17 2026 weekly print edition
Jul 2026
188 HDB flats sold for $1M+ in June — a new monthly record
HDB resale prices held steady in June 2026 (Resale Price Index unchanged at 208.9) even as overall volume dipped 6.1% year-on-year to 2,137 flats. Million-dollar flat sales hit an all-time monthly high of 188 transactions, or 8.8% of total resale volume, led by Bukit Merah and Toa Payoh with 28 each.
Source: 99.co
Jul 2026
Condo and HDB rents rebound as leasing activity jumps
Condo rents rose 0.3% month-on-month in June 2026, with RCR and OCR up 0.9% and 0.8% respectively while CCR dipped 1%. Rental volume jumped 19% to an estimated 6,973 units, 10.1% above the 5-year average for June. HDB rents rose 0.6%, with rental volume up 4.8% to around 2,725 flats.
Source: 99.co
Jul 2026
Luxury home sales hit 4-year high, even as broader market cools
Sales of S$5M+ homes in the Core Central Region jumped almost 25% year-on-year in H1 2026, driven largely by new citizens, PRs, and wealthy buyers treating prime property as a safe haven — even as overall private home sales (excluding ECs) fell 12%. Foreign buyer share has shrunk sharply since the 2023 stamp duty hike, but the price gap between CCR and outer-region homes has narrowed to just 10.1%, making prime districts relatively more reachable for local upgraders.
Jul 2026
Woodlands Gateway to anchor Singapore's northern economic zone link
JTC unveiled plans for Woodlands Gateway, a 35-hectare mixed-use district connected to the upcoming JB-Singapore RTS Link and Woodlands North MRT, with around 10,000 new homes planned for the surrounding area. The first phase, including a transport hub with retail and office space, is targeted for completion around 2030.
Jul 2026
One in three EC income ceiling waiver appeals approved
HDB approved 845 of 2,583 appeals to waive the Executive Condominium income ceiling (currently $16,000/month) submitted between 2020 and 2025, with appeals more than doubling to 1,147 in 2025 amid a bigger EC supply. New rules from May 8 also extend the minimum occupation period to 10 years and require developers to reserve 90% of EC units for first-time buyers, up from 70%.
Source: Yahoo News Singapore, syndicated from The Straits Times
Jul 2026
Gillman Barracks estate to retain 25 heritage buildings, green spaces
HDB's heritage study assessed 86 state-owned buildings across the future Gillman Barracks housing estate, with 25 — including the original Alexandra School block and pre-war garrison houses on Preston Road — earmarked for retention. About a fifth of the 40ha site will be dedicated to green space as part of the plan for a mixed public-private residential estate.
Source: 99.co
Jul 2026
Parts of Maju Forest to make way for new Clementi housing estate
HDB announced plans for a new public housing estate on part of the 23ha Maju Forest in Clementi's Sunset Way, retaining about 8ha to preserve wildlife corridors and biodiversity.
Source: Yahoo News Singapore, syndicated from The Straits Times
Jul 2026
Frasers Property launches Dunearn House from S$2,799 psf
Frasers Property, CSC Land, and Sekisui House opened previews for Dunearn House, the first private residential project in the new Bukit Timah Turf City precinct — 380 units, two-bedders from S$1.475 million, with sales booking from July 25.
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